by Danielle | Sep 16, 2019 | Business Tips
When you measure the effectiveness of your website are you looking at sales leads or conversions? Do you know the difference? Many companies are not aware of the separate categories and do not have an accurate measurement of their site’s success. Today we are going to...
by Danielle | Sep 16, 2019 | Business Tips
Do you use your phone or tablet to search the internet? Maybe you are reading this article on your phone right now! In 2016 mobile usage surpassed desktop usage and three years later businesses are still adjusting. There is no question that your website needs to be...
by Danielle | Sep 16, 2019 | Business Tips
Crafting a website copy is an important part of the design process. Your copy introduces, informs and builds trust with your target client. When done well it guides prospects through the sales process smoothly and efficiently. There are some common mistakes that can...
by Danielle | Sep 16, 2019 | Business Tips
When you are working with a web designer and a marketing company you will hear a lot of acronyms. All this jargon can be confusing, so we created a short list of important acronyms and meanings so that you can be informed about what everyone is talking about during...
by Danielle | Aug 22, 2019 | Business Tips
You should think of your website as the #1 marketing tool in your business. When people hear of a business one of the first things, they do is check out their website. This means it is often the first point of contact with a potential client and often what makes them...
by Danielle | Aug 16, 2019 | Business Tips
Online marketing is not an overnight strategy and it takes time to see major results. For many business owners, the lack of immediate results can be discouraging and leaves people wondering if it is even worth the effort. First, it is absolutely worth the effort and...
by Danielle | Aug 1, 2019 | Business Tips
Social media marketing can feel like another thing on your to-do list and is often put on the back burner of marketing activities. Social media results are hard to measure and can take time to gain traction, but despite all the apparent cons there is one BIG positive...
by Danielle | Jul 25, 2019 | Business Tips
Your website is often the first time a potential client is deep diving into your offerings. Maybe they have heard of your business and they are looking at your site for more info or maybe they came across your site via Google. No matter how they arrived, you want them...
by Danielle | Jul 16, 2019 | Business Tips
We cannot count how many of our trade business owners think that a blog is not necessary for their business. From contractors to builders to plumbers, we hear time and time again that blogs will not benefit their marketing efforts. We are here to tell you that there...
by Danielle | Jun 26, 2019 | Business Tips
There is a constant debate about whether a blog is important for your website. Some people are of the opinion that blogs are outdated and unnecessary but most content marketers and SEO experts agree that having an active blog on your website is still VERY important....
by Danielle | Jun 26, 2019 | Business Tips
When adding creative professionals to your team you might think you need to find candidates who are creative AND experts in your industry. While it would be amazing to be able to find the perfect creative thinker who also has expert level knowledge, that is not easily...
by Danielle | Jun 19, 2019 | Business Tips
Are you a person who wants to grow your business into an empire? Do you have a vision of massive growth, huge success and international influence? When you are standing at the bottom of the mountain of empire building it can seem impossible to reach that goal. So,...
by Danielle | Jun 5, 2019 | Business Tips
Entrepreneurs often struggle to invest money in their own businesses. We resist paying others because we think we can do everything ourselves and we do not value our time as much as we value our money. Time is finite, we can never get it back. You can earn more money...
by Danielle | Jun 3, 2019 | Business Tips
It is difficult to think about building or updating your website when your business is booming. You are so busy you are turning away clients! Why do you need to worry about having a professionally designed website? Well, if you think about your website as the hub of...
by Danielle | May 10, 2019 | Business Tips
The most important part of working with clients is to have clear lines of communication and an abundance of trust. When a client signs on with you the best way you can ensure that turns into a repeat client is to make the process easy and beneficial. Clear...
by Danielle | May 10, 2019 | Business Tips, Video
Mastering Your Business with Danielle La Fleur and guest Karen Rae talk about Starting Your Own Business! How do you face the fears that go along with starting a new business! Danielle addresses how to overcome with action and creating systems! ← Dealing with...
by Danielle | Apr 30, 2019 | Business Tips
Last week we talked all about the types of difficult clients you might encounter in your business. You can read that here. Today we are going to dive deeper and talk about how to deal with each type of client.Indecisive/Committee Decision MakersThe main thing to...
by Danielle | Apr 24, 2019 | Business Tips
Bill Gates once said “Your most unhappy customers are your greatest source of learning.” It can be difficult to see the silver lining when you are in the midst of dealing with a difficult client. In our two-part series we are going to identify six common types of...
by Danielle | Mar 21, 2019 | Business Tips
As business owners, we have so much freedom in scheduling our time and often with that much freedom we end up being pulled in a million different directions and our seemingly ample time is drained quickly. By creating your ideal day, week and month you can plan out...
by Danielle | Mar 14, 2019 | Business Tips
If you are like me you are always looking for ways to be more productive. When I started using the Pomodoro technique I immediately saw an increase in my productivity. If you have not heard of the Pomodoro technique it is worth learning about how it can change your...
by Danielle | Mar 7, 2019 | Business Tips
We are currently at the start of 2019, so people are working on goals and resolutions for the year. It is fun and exciting to make big goals that you imaging achieving by the end of the year, but unfortunately, it is also really hard to reach those big goals over the...
by Danielle | Feb 28, 2019 | Business Tips
Goal setting in business is the most important thing we do as entrepreneurs. As the CEO’s of our companies, we are the visionaries and our plans direct the course of the business. Whether you are a solo entrepreneur or you lead a team, your goals and plans should be...
by Danielle | Feb 21, 2019 | Business Tips
Business owners at all levels are usually looking for more visibility. You may be just starting out and need all the visibility, or you are looking to launch a new service and need more visibility around your new idea. No matter what level of business you are at,...
by Danielle | Feb 14, 2019 | Business Tips
Sales is the most important part of any business. Without sales, you have no client, which means you have no business. Even though it is a vital part of your business, for most it is their least favorite part. There is a constant fear of rejection, feeling like you...
