by Danielle | Feb 23, 2020 | Business Tips
Does your business have a beautiful website that does not seem to be converting visitors to customers? Or, do you have an older site that you know needs some updates, but you are not sure where to start? A website is a vital piece of any businesses online marketing...
by Danielle | Feb 19, 2020 | Business Tips
A marketing audit is a complete evaluation and interpretation of your business’s marketing environment and efforts. The audit is comprehensive and systemic in the analysis of your marketing methods and results. These audits are done by a third-party to provide an...
by Danielle | Feb 16, 2020 | Business Tips
Lean management has taught us that strategy and planning is the key differentiator between proper execution and wasting time and financial resources. Therefore, it should not come as a surprise that an online strategy is necessary for you to succeed. Learn why the...
by Danielle | Feb 12, 2020 | Business Tips
Social media marketing is a blanket statement that business owners hear all of the time. You know that you should be using social media in your marketing strategy, but you are not sure where to start and how to measure results. Before you start pumping time and...
by Danielle | Feb 9, 2020 | Business Tips
Internet marketing encompasses a lot of activities. From social media to having a state-of-the-art website to content marketing, there is a lot you can do to promote your business online. Many business owners are nervous to put their toes in the internet marketing...
by Danielle | Feb 5, 2020 | Business Tips
As business owners we are resourceful people. When we first started our businesses we were likely doing everything ourselves. Sales, accounting, marketing, hr, design where all hats that we once wore. It is understandable to be in all of those roles in the beginning...
by Danielle | Feb 2, 2020 | Business Tips
If you are at the point in your business where you want to hire a support team the biggest feeling you might be have is overwhelm. Our businesses are the result of tons of hard work, boot strapping and sacrifice. It can be so difficult to decide to hire professionals...
by Danielle | Jan 29, 2020 | Business Tips
Once you have made the decision to outsource in your business the next step is to decide what tasks you take off your plate. I recommend that you start by jotting down all the tasks you have in your business. Take a close look at where you are spending your time and...
by Danielle | Jan 26, 2020 | Business Tips
As small business owners we are busy ALL THE TIME. It is often worn as a badge of honor! Unfortunately, being busy with work all the time is not really that great for you personally or professionally. Constant hustle leads to burn out and can actually slow progress in...
by Danielle | Jan 22, 2020 | Business Tips
It is so exciting when you sign a new client! A new project and a new challenge are always a boost to the energy in the business. A smooth onboarding transition makes for a great start to the relationship you have with your clients and that starts with a great welcome...
by Danielle | Jan 19, 2020 | Business Tips
Referrals to your business is the easiest way to get a new client. The potential client comes to you with some trust because they have been referred by someone they know or do business with. Usually referrals take a shorter amount of time to book and are a fairly...
by Danielle | Jan 15, 2020 | Business Tips
The most important part of working with clients is to have clear lines of communication and an abundance of trust. When a client signs on with you the best way you can ensure that is turns into a repeat client is to make the process easy and beneficial. Clear...
by Danielle | Jan 12, 2020 | Business Tips
Whatever page on your website that visitors land on is called your landing page. It is the first place that you have a chance to impress potential customers and possibly be asked for more information about your company. Your landing page has one job, turn visitors...
by Danielle | Jan 1, 2020 | Business Tips
Sales and marketing are two very different but very important functions of any business. They are often mashed together in the minds of entrepreneurs and one activity is measured by the other activities results. So, today we want to define what is included in sales...
by Danielle | Dec 9, 2019 | Business Tips
When you reach the point in your business that you need to bring on employees or hire out projects to other professionals the biggest hurdle is finding people you can trust. Many business owners will stall their growth because they never find the right people or the...
by Danielle | Dec 4, 2019 | Business Tips
As a B2B business there are certain things that your website should have to attract great clients. B2B clients are different from the general consumer and have different needs. These four simple additions to your website will position your business to serve your B2B...
by Danielle | Dec 4, 2019 | Business Tips
You are ready to have a website built for your company and have decided to take the step of hiring a professional, smart decision! Your website is a cornerstone of your marketing efforts and should be a well thought out tool to share your product or service and...
by Danielle | Dec 3, 2019 | Business Tips
Social media marketing has become an essential part of any comprehensive marketing plan. Consumers use social media to seek reviews, validate their purchase choices and look for social proof that other people have had a good experience as a customer. There are a lot...
by Danielle | Nov 30, 2019 | Business Tips
Think about the technological advances you’ve experienced in the last three years. Most likely, your phone, your television, and your computer are much more technologically advanced than they were 36 months ago. That’s because technology growth is...
by Danielle | Nov 30, 2019 | Business Tips
Do you think of your website as a project that is completed and checked off your to-do list? Something you only go back to when you need to add content or redesign a page? Unfortunately, this is not the case but many people think it is. They have an amazing website...
by Danielle | Nov 22, 2019 | Business Tips
You are moving forward with your business and developing (or improving) your website! Whether you are starting your site from scratch or improving the one you have it’s meant for one thing – to grow your business. There are many features, plugins and extras you...
by Danielle | Nov 20, 2019 | Business Tips
When a potential client finds themselves on your landing page the goal is for them to take action on the offer you are making. One of the more effective tools is the long-form landing page. Today we are sharing why we think this is an amazing tool for business owners...
by Danielle | Oct 26, 2019 | Business Tips
We have talked a lot about SEO on this blog and how important it is to a digital marketing campaign. Despite its importance, a lot of people still don’t know what it is, or how to handle it effectively. There are many savvy SEO experts you can hire to handle SEO...
by Danielle | Oct 3, 2019 | Business Tips
Video marketing has been on the rise for a couple of years. For quite a while it was simply an option when it came to delivering content, but now using video has become a standard part of any marketing plan. There are a variety of reasons why video has become...
