by Danielle | Dec 4, 2019 | Business Tips
As a B2B business there are certain things that your website should have to attract great clients. B2B clients are different from the general consumer and have different needs. These four simple additions to your website will position your business to serve your B2B...
by Danielle | Dec 4, 2019 | Business Tips
You are ready to have a website built for your company and have decided to take the step of hiring a professional, smart decision! Your website is a cornerstone of your marketing efforts and should be a well thought out tool to share your product or service and...
by Danielle | Nov 30, 2019 | Business Tips
Think about the technological advances you’ve experienced in the last three years. Most likely, your phone, your television, and your computer are much more technologically advanced than they were 36 months ago. That’s because technology growth is...
by Danielle | Nov 30, 2019 | Business Tips
Do you think of your website as a project that is completed and checked off your to-do list? Something you only go back to when you need to add content or redesign a page? Unfortunately, this is not the case but many people think it is. They have an amazing website...
by Danielle | Nov 22, 2019 | Business Tips
You are moving forward with your business and developing (or improving) your website! Whether you are starting your site from scratch or improving the one you have it’s meant for one thing – to grow your business. There are many features, plugins and extras you...
by Danielle | Nov 20, 2019 | Business Tips
When a potential client finds themselves on your landing page the goal is for them to take action on the offer you are making. One of the more effective tools is the long-form landing page. Today we are sharing why we think this is an amazing tool for business owners...
by Danielle | Oct 26, 2019 | Business Tips
We have talked a lot about SEO on this blog and how important it is to a digital marketing campaign. Despite its importance, a lot of people still don’t know what it is, or how to handle it effectively. There are many savvy SEO experts you can hire to handle SEO...
by Danielle | Oct 3, 2019 | Business Tips
Video marketing has been on the rise for a couple of years. For quite a while it was simply an option when it came to delivering content, but now using video has become a standard part of any marketing plan. There are a variety of reasons why video has become...
by Danielle | Sep 16, 2019 | Business Tips
When you measure the effectiveness of your website are you looking at sales leads or conversions? Do you know the difference? Many companies are not aware of the separate categories and do not have an accurate measurement of their site’s success. Today we are going to...
by Danielle | Sep 16, 2019 | Business Tips
Do you use your phone or tablet to search the internet? Maybe you are reading this article on your phone right now! In 2016 mobile usage surpassed desktop usage and three years later businesses are still adjusting. There is no question that your website needs to be...
by Danielle | Sep 16, 2019 | Business Tips
Crafting a website copy is an important part of the design process. Your copy introduces, informs and builds trust with your target client. When done well it guides prospects through the sales process smoothly and efficiently. There are some common mistakes that can...
by Danielle | Sep 16, 2019 | Business Tips
When you are working with a web designer and a marketing company you will hear a lot of acronyms. All this jargon can be confusing, so we created a short list of important acronyms and meanings so that you can be informed about what everyone is talking about during...
by Danielle | Aug 22, 2019 | Business Tips
You should think of your website as the #1 marketing tool in your business. When people hear of a business one of the first things, they do is check out their website. This means it is often the first point of contact with a potential client and often what makes them...
by Danielle | Aug 16, 2019 | Business Tips
Online marketing is not an overnight strategy and it takes time to see major results. For many business owners, the lack of immediate results can be discouraging and leaves people wondering if it is even worth the effort. First, it is absolutely worth the effort and...
by Danielle | Aug 15, 2019 | Business Tips
Hiring a web designer who cannot handle your project is a major speed bump to your business. We have many clients who have started their website design or redesign with a different company and end up with us. This is usually because they have realized that their...
by Danielle | Aug 1, 2019 | Business Tips
Social media marketing can feel like another thing on your to-do list and is often put on the back burner of marketing activities. Social media results are hard to measure and can take time to gain traction, but despite all the apparent cons there is one BIG positive...
by Danielle | Jul 25, 2019 | Business Tips
Your website is often the first time a potential client is deep diving into your offerings. Maybe they have heard of your business and they are looking at your site for more info or maybe they came across your site via Google. No matter how they arrived, you want them...
by Danielle | Jul 16, 2019 | Business Tips
We cannot count how many of our trade business owners think that a blog is not necessary for their business. From contractors to builders to plumbers, we hear time and time again that blogs will not benefit their marketing efforts. We are here to tell you that there...
by Danielle | Jun 26, 2019 | Business Tips
There is a constant debate about whether a blog is important for your website. Some people are of the opinion that blogs are outdated and unnecessary but most content marketers and SEO experts agree that having an active blog on your website is still VERY important....
by Danielle | Jun 26, 2019 | Business Tips
When adding creative professionals to your team you might think you need to find candidates who are creative AND experts in your industry. While it would be amazing to be able to find the perfect creative thinker who also has expert level knowledge, that is not easily...
by Danielle | Jun 19, 2019 | Business Tips
Are you a person who wants to grow your business into an empire? Do you have a vision of massive growth, huge success and international influence? When you are standing at the bottom of the mountain of empire building it can seem impossible to reach that goal. So,...
by Danielle | Jun 5, 2019 | Business Tips
Entrepreneurs often struggle to invest money in their own businesses. We resist paying others because we think we can do everything ourselves and we do not value our time as much as we value our money. Time is finite, we can never get it back. You can earn more money...
by Danielle | Jun 3, 2019 | Business Tips
It is difficult to think about building or updating your website when your business is booming. You are so busy you are turning away clients! Why do you need to worry about having a professionally designed website? Well, if you think about your website as the hub of...
by Danielle | Jun 3, 2019 | Business Tips
Have you heard the term zero-click search yet? If not, it is a matter of time. Zero click searches are shaking up the world of SEO practices and will continue to grow. So, today we want to give you a quick overview of what a zero-click search is and how it will impact...